Add the shallot, garlic, parsley, and red bell pepper to a food processor. Pulse until finely chopped. Transfer to a paper towel lined bowl and allow excess moisture to drain while preparing the beef.
In a large mixing bowl, combine the ground beef, chopped vegetable mixture, cumin, coriander, smoked paprika, cinnamon, egg, salt, and black pepper. Mix until well incorporated, being careful not to overwork the meat.
Preheat the oven to 400°F (204°C) and line a baking sheet with parchment paper and place an oven safe rack on top. Shape the beef mixture into oval logs around skewers or form into oblong patties. Arrange them evenly on the rack.
Bake time depends on the size of the koftas. Large koftas will take around 20-25 minutes, while smaller koftas take about 12-15minutes, or until the kofta are cooked through and reach an internal temperature of 160°F (71°C).
Broil on high for the final 2–3 minutes to achieve a lightly charred exterior. Watch closely to prevent burning.
While kofta are cooking, assemble the bowls by adding all serving ingredients to a large bowl: Couscous, chopped tomatoes, hummus, chickpeas, tzatziki, green parsley sauce, etc. Then top with the kofta and enjoy!